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Free Marketing

Autor: Jim Cockrum
Publisher: John Wiley & Sons
ISBN: 1118120043
File Size: 12,61 MB
Format: PDF, ePub, Docs
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Simple, powerful marketing strategies every business can affordto implement There's never been a better time to be a marketer orentrepreneur than right now. Thanks to the Internet, a new world offree and inexpensive tactics can help get the word out to theprospects of any business with a limited marketing budget. FreeMarketing delivers more than 100 ideas to help any smallbusiness owner or marketer generate new revenue—with littleor no marketing budget. With both Internet-based and creative offline ideas, you'lldiscover ways to turn your top customers into your unpaid salesforce, get your competitors to help you promote your new products,and other innovative ways to get the word out. Create a "squeeze page," the most powerful one page websiteyou'll ever build Use simple YouTube videos to grow sales Hold an eBay auction for publicity purposes (author Jim Cockrummade $30,000 and earned tons of free publicity from just oneauction) and more! Grow a successful business without letting your marketing budgettell you "No." Jim Cockrum has proven that the most powerfulmarketing strategies are the cheapest.

Virtually Free Marketing

Autor: Philip R. Holden
Publisher: Bloomsbury Publishing
ISBN: 1408176211
File Size: 7,28 MB
Format: PDF, ePub
Read: 5358
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Web 2.0 is changing the way information is perceived about products and companies. The evolution of e-commerce, wikis, blogs and social networking sites means that the focus has shifted from 'impact' to 'engagement' and 'involvement'. Virtually Free Marketing takes a look at how leading lights in e-commerce such as Amazon, Google and YouTube have made their mark, drawing lessons that all business owners can benefit from. It takes the reader step-by-step through marketing their own products and services effectively and cheaply using the level playing field of the Internet and will be a must-have ready for all small business owners and managers.

Summary Free Marketing

Autor: BusinessNews Publishing
Publisher: Primento
ISBN: 2511022400
File Size: 8,31 MB
Format: PDF, ePub, Mobi
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The must-read summary of Jim Cockrum's book: "Free Marketing: 101 Low and No-Cost Ways to Grow Your Business Online & Off". This complete summary of the ideas from Jim Cockrum's book "Free Marketing" shows that the best and most productive marketing strategies in the current business era are, in fact, completely or virtually free. In his book, the author highlights three free marketing strategies that you can implement in order to reach more customers and get your message across. This summary provides the key to developing an effective marketing campaign that will increase the visibility of your brand and attract more customers, without spending a penny. Added-value of this summary: • Save time • Understand key concepts • Expand your knowledge To learn more, read "Free Marketing" and discover how you can develop better marketing campaigns that don't cost a fortune.

Free Marketing In Social Media 500 Tactics And Best Practices

Autor: Sr. Ronald D. Geskey
ISBN: 0557232511
File Size: 6,82 MB
Format: PDF, Mobi
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FREE MARKETING: A social media primer to assist marketers effectively plan and implement FREE tactics and best practices in social media-- like Twitter, Facebook, MySpace, Digg, Squidoo, LinkedIn, Yahoo, Wordpress and others! Over 500 tactics provided to help you get maximum results and ROI.

Guerrilla Marketing For Free

Autor: Jay Conrad Levinson
Publisher: Houghton Mifflin Harcourt
ISBN: 9780547347158
File Size: 16,98 MB
Format: PDF, ePub, Docs
Read: 1915
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The guru of the Guerrilla Marketing series, with over a million copies in print, teaches entrepreneurs how to market aggressively without spending one cent. Levinson, the authority on big-business marketing on a small-business budget, takes this concept one step further by offering scores of marketing ideas that are completely free. He proves that aggressive marketing doesn't have to be expensive if you use creative and unconventional means. * Hold a giveaway contest. You'll attract customers and acquire names for your mailing list. * Give free talks, consultations, and demonstrations. You'll establish yourself as an expert and publicize your business at the same time. * Post on websites, bulletin boards, and other online communities. They offer countless opportunities for spreading your business message. * Feed your clients. Sending cookies or offering free refreshments in your store can set you apart from the competition. Levinson offers dozens of other tips -- some straightforward, many surprising -- in a unique, indispensable guide that proves you don't have to pay top dollar to improve your bottom line.

Free Market Madness

Autor: Peter A. Ubel
Publisher: Harvard Business Press
ISBN: 1422140318
File Size: 15,70 MB
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Humans just aren't entirely rational creatures. We decide to roll over and hit the snooze button instead of going to the gym. We take out home loans we can't possibly afford. And did you know that people named Paul are more likely to move to St. Paul than other cities? All too often, our subconscious causes us to act against our own self-interest. But our free-market economy is based on the assumption that we always do act in our own self-interest. In this provocative book, physician Peter Ubel uses his understanding of psychology and behavior to show that in some cases government must regulate markets for our own health and well-being. And by understanding and controlling the factors that go into our decisions, big and small, we can all begin to stop the damage we do to our bodies, our finances, and our economy as a whole. Ubel's vivid stories bring his message home for anyone interested in improving the way our society works.

Stress Free Marketing

Autor: Renea Winchester
ISBN: 9780983966005
File Size: 19,89 MB
Format: PDF, Docs
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From the award-winning author Renea Winchester, comes Stress-free Marketing: Practical Advice for the Newly Published Author. Whether self-published, or represented by a traditional publisher, all authors will benefit from this book. Filled with tips on how to develop a marketing plan, create a niche market, build a platform and then launch your book into the hands of readers, Winchester's conversational writing style eases the stress many authors experience when faced with the task of marketing their work. Stress-free Marketing is filled with advice such as: proper etiquette for events and signings, tips on how to be a confident speaker, and how to navigate social media sites. Along the way, Stress-free Marketing shares websites crucial to becoming a successful author. Don¿t release your title with first reading this book.

The End Of The Free Market

Autor: Ian Bremmer
Publisher: Penguin
ISBN: 1101429453
File Size: 15,38 MB
Format: PDF, ePub, Docs
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Understanding the rise of state capitalism and its threat to global free markets The End of the Free Market details the growing phenomenon of state capitalism, a system in which governments drive local economies through ownership of market-dominant companies and large pools of excess capital, using them for political gain. This trend threatens America's competitive edge and the conduct of free markets everywhere. An expert on the intersection of economics and politics, Ian Bremmer has followed the rise of state-owned firms in China, Russia, the Arab states of the Persian Gulf, Iran, Venezuela, and elsewhere. He demonstrates the growing challenge that state capitalism will pose for the entire global economy. Among the questions addressed: Are we on the brink of a new kind of Cold War, one that pits competing economic systems in a battle for dominance? Can free market countries compete with state capitalist powerhouses over relations with countries that have elements of both systems-like India, Brazil, and Mexico? Does state capitalism have staying power? This guide to the next big global economic trend includes useful insights for investors, business leaders, policymakers, and anyone who wants to understand important emerging changes in international politics and the global economy.

Free Market Economics

Autor: Steven Kates
Publisher: Edward Elgar Publishing
ISBN: 9780857932440
File Size: 3,56 MB
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Addressing the needs of anyone who wishes to understand how an economy works, this text examines various issues including entrepreneurs, value added, the nature of the market, radical uncertainty, Say's Law and the causes of the business cycle.

Thorstein Veblen And The Revival Of Free Market Capitalism

Autor: Janet T. Knoedler
Publisher: Edward Elgar Publishing
ISBN: 1847207073
File Size: 9,49 MB
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The volume offers many interesting hints on which the reader may have cause to reflect. Tiziana Foresti, History of Economic Ideas With the restoration of laissez faire as the governing principle of contemporary economic ideology and policy making, Thorstein Veblen s insights are once again timely. This book revisits his legacy, featuring original essays by renowned Veblen scholars. The contributors review and comment upon the subjects that concerned Veblen such as: the legal system, finance and capital, the operation of markets, neoclassical economics, private property, cultural and economic change, the place of science, and higher education. They consider how his evolutionary theory of the economy and society can continue to inform our understanding of our modern world. As an astute and highly capable observer, Veblen shed light on our present system through a re-examination of a similar system. Students and scholars of economics will find this provocative book of great interest. It will also be a refreshing discussion for those frustrated by the gap between the rosy scenarios of conventional economics and the problems of inequality, conspicuous consumption, concentrated economic power and unresponsive government.

Free Market Environmentalism

Autor: T. Anderson
Publisher: Springer
ISBN: 0312299737
File Size: 24,99 MB
Format: PDF, ePub
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The original edition of this seminal book, published in 1991, introduced the concept of using markets and property rights to protect and improve environmental quality. Since publication, the ideas in this book have been adopted not only by conservative circles but by a wide range of environmental groups. To mention a few examples, Defenders of Wildlife applies the tenets of free market environmentalism to its wolf compensation program; World Wildlife Federation has successfully launched the CAMPFIRE program in southern Africa to reward native villagers who conserve elephants; and the Oregon Water Trust uses water markets to purchase or lease water for salmon and steelhead habitats. This revised edition updates the successful applications of free market environmentalism and adds two new chapters.

Web Marketing That Works

Autor: Adam Franklin
Publisher: John Wiley & Sons
ISBN: 0730309304
File Size: 28,29 MB
Format: PDF, ePub
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Practical tips on using the web to boost your business, no matter what business you're in Everyone in business knows they need to embrace the web, but not everyone knows how to do it or where to start. No matter what industry you're in, the web offers efficiencies and solutions for sales, marketing and customer service, and many other business functions. For businesspeople, small business owners, and marketers, Web Marketing That Works offers proven tactics, road-tested by the authors, and easy-to-use templates for boosting your Google search rankings, using social media to build relationships, developing an effective online marketing strategy, mastering the art of inbound marketing, and much more. Features insider advice and proven tactics for small business owners and marketers who want to tap into the power of the web Covers web strategy, execution, content marketing, and social media Includes 33 free, downloadable templates Written by the founders of Bluewire Media, one of Australia's top web marketing firms Every business, large or small, can benefit from the web. If you're not already using the web to boost your business, you're falling behind the competition. Web Marketing That Works shows you how to get ahead—starting right now.

The Psychology Of Selling

Autor: Brian Tracy
Publisher: Thomas Nelson Inc
ISBN: 0785288066
File Size: 7,74 MB
Format: PDF, ePub
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Brian Tracy, one of the top professional speakers and sales trainers in the world today, found that his most important breakthrough in selling was the discovery that it is the "Psychology of Selling" that is more important than the techniques and methods of selling. Tracy's classic audio program, The Psychology of Selling, is the best-selling sales training program in history and is now available in expanded and updated book format for the first time. Salespeople will learn: "the inner game of selling" how to eliminate the fear of rejection how to build unshakeable self-confidence Salespeople, says Tracy, must learn to control their thoughts, feelings, and actions to make themselves more effective.

Smarter Faster Cheaper

Autor: David Siteman Garland
Publisher: John Wiley & Sons
ISBN: 9780470933817
File Size: 24,70 MB
Format: PDF, Kindle
Read: 5659
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Save time and money in building, marketing and promoting your business With huge recent shifts in the way enterprises are built, marketed, and monetized, these are "wild west" times for business. In this new landscape, entrepreneurs and small business owners actually have an edge in marketing without spinning their wheels or going broke. Smarter, Faster, Cheaper gives you an innovative, approachable new guide on how to market, promote and improve your business drawing on real world examples and offering practical advice as opposed to fluffy theory. It presents a complete roadmap for marketing and promoting your business with the latest techniques. Draws from author David Siteman Garland's extensive experiences as a successful entrepreneur Based on countless interviews with successful leaders, including conversations with entrepreneurs and owners of businesses large and small Strategies and ideas are easy to understand, digest, and immediately put to use From learning when to skimp and when to splurge to mastering the art of online schmoozing, Smarter, Faster, Cheaper will save you time, money, and aggravation whether you're building your tenth business or your first.

Defending The Free Market

Autor: Robert A. Sirico
Publisher: Simon and Schuster
ISBN: 1596988118
File Size: 10,36 MB
Format: PDF, ePub
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The Left has seized on our economic troubles as an excuse to “blame the rich guy” and paint a picture of capitalism and the free market as selfish, greedy, and cruel. Democrats in Congress and “Occupy” protesters across the country assert that the free market is not only unforgiving, it’s morally corrupt. According to President Obama and his allies, only by allowing the government to heavily control and regulate business and by redistributing the wealth can we ensure fairness and compassion. Exactly the opposite is true, says Father Robert A. Sirico in his thought–provoking new book, The Moral Case for a Free Economy. Father Sirico argues that a free economy actually promotes charity, selflessness, and kindness. And in The Moral Case for a Free Economy, he shows why free-market capitalism is not only the best way to ensure individual success and national prosperity but is also the surest route to a moral and socially–just society. In The Moral Case for a Free Economy, Father Sirico shows:Why we can’t have freedom without a free economy and why the best way to help the poor is to a start a businessWhy charity works—but welfare doesn’tHow Father Sirico himself converted from being a leftist colleague of Jane Fonda and Tom Hayden to recognizing the merits of a free economyIn this heated presidential election year, the Left will argue that capitalism may produce winners, but it is cruel and unfair. But as Sirico proves in The Moral Case for a Free Economy, capitalism does not simply provide opportunity for material success, but it ensures a more ethical and moral society as well.

Free The Market

Autor: Gary L. Reback
Publisher: Penguin
ISBN: 1101032588
File Size: 21,66 MB
Format: PDF, ePub
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Why we need government intervention in the free market to protect competition and encourage innovation Starting about thirty years ago, conservatives forced an overhaul of competition policy that has loosened business rules for everything from selling products to buying competitors. Gary Reback thinks the changes have gone too far. Today's competition policies, he argues, were made for the old manufacturing economy of the 1970s. But in a high-tech world, these policies actually slow innovation, hurt consumers, and entrench big companies at the expense of entrepreneurs. Free the Market! is both a memoir of Reback's titanic legal battles—involving top companies such as Apple, Microsoft, IBM, Oracle, and AT&T—and a persuasive argument for measured government intervention in the free market to foster competition. Among the fascinating questions he considers: Can a company ever compete too hard for the public good? Should policy makers worry more about promoting competition or improving efficiency? Does it help consumers when a manufacturer sets the prices its retailers charge? Should the government do more to stop controversial mergers? At what point does intellectual property protection hurt innovation?

Facebook Free Marketing And Advertising

Autor: Alistair Robbert
Publisher: LEW YOKE PENG
File Size: 15,59 MB
Format: PDF, Docs
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1. How to get more likes from facebook2. Earning cash from facebook3. Easy DIY on fan page4. Free instant hear & see & talk to our friends5. Free integrated facebook shop6. Free online seminar7. How to receive money